eCommerce SEO.
eCommerce SEO for restricted-market stores is structured around the YMYL ranking ceiling, the constant battle to keep product pages indexed, and the parasite SERPs Google actually trusts in your category. You can ship the catalogue all you want — if the architecture and the signal stack are wrong, the ranking compounds nowhere.
Get in touch→- Service code
- SVC-001.2
- Parent service
- SEO →
- Coverage
- 18 verticals
- Engagement modes
- Retainer · Project · Partnership
- Reply window
- < 24h on enquiries
- Product pages that actually convert when a buyer finally lands on them
- Category and collection pages that capture how buyers shop, not how you think about SKUs
- Rich snippets where Google permits them in your category
- A site architecture that compounds authority instead of leaking it
- Crawl budget under control, even on a 5,000+ SKU catalogue
- 01
Technical and on-page audit
Crawl behaviour, indexation status, Core Web Vitals, schema, internal linking, faceted-search behaviour. Documents what’s broken at the structural level before content work starts.
- 02
PDP rewrites
Per-product copy tuned to category audience. Detail-driven for research-led categories (steroids, peptides, nootropics); experience-driven for sensory categories (cannabis, vape, adult retail).
- 03
Category architecture
Collection pages, category descriptions, and internal linking that map to actual buyer-intent terms. The category tree is the highest-leverage SEO asset on most stores — and usually the most neglected.
- 04
Schema and structured data
Product, Offer, Review, BreadcrumbList, FAQ schema across the catalogue. Configured for the categories where Google still parses it and the categories where it does not.
01 Will product schema even work in my category?
Mostly yes for supplements, vape hardware, adult retail. Mostly no for cannabis flower and concentrate, anabolic steroids, RC, and prescription pharmacy — Google strips rich snippets for those. We still ship the schema (it does no harm and Google occasionally re-enables it) but we don’t rely on it for visibility.
02 How big a catalogue can you handle?
We have operators in the 5,000–15,000 SKU range. The work scales with the catalogue but the methodology doesn’t change. Crawl-budget management becomes a real concern above ~10k pages — handled at the architecture and sitemap level.
03 Can you fix my conversion rate, not just my rankings?
PDP rewrites typically lift conversion 25–50%. Category architecture lifts conversion 10–20% because buyers find what they’re actually looking for. Rankings are the traffic side; CRO is the conversion side — both are part of the engagement.
Tell us about it.
Drop a quick brief or write directly: contacts@despitemarketing.com. Telegram @despitemarketing. Signal @despitemarketing.